A Jiu and A Ming, two lovers from two enemy families make a pledge to continue their forbidden love in their next life. A Jiu quickly gets reborn but her lover misses his own chance and becomes a homeless ghost. 50 years later, right before A Ming’s next change for rebirth, A Jiu finally shows up. She has become a happily married housewife and has no memory of her previous life…

Actress Yu Feihong's directorial debut "Eternal Beloved" hits cinemas across China on September 3, just days after the end of the blockbuster-jammed summer movie season.
The ghost-human love story, which took Yu 10 years to make, is based on "Gingko Gingko," a 1990 novella by Shanghai writer Xu Lan.
Billed as a Chinese version of the 1990 American film "Ghost," the movie has already won praise from critics following its test screenings.
Television actor Duan Yihong co-stars in the film.
Opening on the silver screen along with the ghost film is "Tian An Men," a tribute film to the 60th anniversary of founding of New China. The story revolves around a team of stage performers given the task of refurbishing the Tian An Men tower a month before it is to be used as the venue for the founding ceremony of the People's Republic of China in 1949.